Adland: Searching for the Meaning of Life on a Branded Planet James P. Othmer

ISBN: 9780385532136

Published:

ebook

288 pages


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Adland: Searching for the Meaning of Life on a Branded Planet  by  James P. Othmer

Adland: Searching for the Meaning of Life on a Branded Planet by James P. Othmer
| ebook | PDF, EPUB, FB2, DjVu, audiobook, mp3, ZIP | 288 pages | ISBN: 9780385532136 | 3.57 Mb

James P. Othmer, advertising executive turned novelist, gives us a hilarious, personal, and sneakily profound chronicle of the past, present, and future of the advertising business. On one level it’s the wickedly funny, compelling personal chronicleMoreJames P. Othmer, advertising executive turned novelist, gives us a hilarious, personal, and sneakily profound chronicle of the past, present, and future of the advertising business.  On one level it’s the wickedly funny, compelling personal chronicle of the rise and fall of a modern-day ad man- a riveting insider’s look at the astonishing transformation taking place in advertisings hottest idea factories.  But take a step back from the tales of lavish shoots, agencies on the brink, and pampered mega-brands and Adland becomes much more: a snapshot of how we are living our lives thirty seconds at a time.  Funny, deeply thoughtful, and utterly unique, this book is both a wildly amusing ride in Adland, brilliantly recounted, and an exploration of the value of life in the information age.From the Trade Paperback edition.



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